Tuesday, October 12, 2010

The CreaTe Postcard

For Graphic Design our final assignment was to design a postcard to promote the Creative Technology curriculum. Last Friday everybody got the chance to show their design. The ones that stood out most to me were the postcard from Roman, who came up with an idea that very much resembles the design language used by the University of Twente, the postcard from Nick Byerly, who created a postcard showing that pen + mouse = pen tablet, and the postcard from Isa, who realised a postcard is not just a 2D object to look at but can also be used as an instruction to build something else.

This is what I created:

Front Back

The idea was to show that our study is heavily based on cooperation with each other, so in the picture you see different people collaboratively working on drawing a human hand, using a brush as well as using code. To add another element of technology I included a robot hand (thanks for the tip Isa!) that is put together by two people. I tried to give the viewer the feeling that the back of the card really belongs to the front of the card and is not some random addition, so I used the same background for it. To make the text more legible I used a gradient from black to transparent on the left side and a gradient from white to transparent on the right side.

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